Advertising is a main or Major Source of Online Income. Advertisements Works Relationship between two different companies, websites or any type of two different business in which both parties have benefit. Advertiser Group have opportunity to grow there business and Other Party known as Publisher Takes benefit To make money. Today i am going to discuss about how to grow your business with advertisements and also its helpful to make money by using advertising techniques. But without using any advertising method its not possible to grow any type of business. As i recently post 8 Tips Before Starting Online Business. In Which i also method one method about how advertisements play important role after starting new online business. Before starting it is necessary to know difference between Advertising Party and Publisher Party. Which kind of relationship exist between as shown below.
How Advertising Network works ?
One of the biggest online income source for every website, Blogs, Forums or other web services is from advertisement. Advertisement needs two different parties, one is Advertiser and another is Publisher.
Advertiser:- Any Kind of Business, Company , web Service or Individual persons who want to grow there business or products they use Advertisement. They have to pay for promotion of their business or service for different Adopted methods like for impressions, visitors, clicks, sales or others ways. In Short Advertiser pay to website or individual person who promote helps to grow their business and service.
Publisher:- On the other side of advertisers there is need of persons who want to promote advertisers products and services. Publishers are the parties having different website or other web service who helps to drive traffic towards advertisers site and product. For every successful click, impression, installation, sales, referring and others methods they get paid depend on the services and plans adopted on both sides. Publisher place banner or text content ads on their site.
There are two methods to create relations between advertiser and publisher.
Direct Ads Service
Third-Party Ads Service
It depends on Advertiser to choose those networks while direct relevant visitors for their business and also for publisher when they sell spaces on there website for ads. Then any advertiser who is interested and want to buy that space. Then they contact each other for advertising purpose. Advertiser has great opportunity to grow their business by choosing right publisher. But mostly it is a difficult for publisher which having less traffic.
Third-party Ads service:-
These are sites or networks which helps to meet both publishers and advertisers. There are many web networks which are working as third-party where advertisers also sign up for their products promotion and publisher sign up to promote or publish ads on their website. Advertiser pay to third-party for ads promotion and publisher get paid for promoting ads by using these third-parties . Third-party only gets commission between relation of advertiser and publisher.
How It is Helpful To Grow Business ?
I know you may have doubt and having same question in your mind if have newly start business or in this field then you may thing how it is beneficial for you will your are paying for promoting your product. But be careful sometimes we take some wrong decisions in our new business. So always Choose those method which helps to grow your business and which comes into your budget and helps you to make profit.
Some Best Advertising Networks.
There are many sites which offers third-party service around us. But the main difficulty is which one is best ?
It may be CPC, CPM, eCPM or many other ways. If your Advertiser then always choose those method which more beneficial and help to get more customers. But if your are Publisher then choose those method which suite your site or blog to earn more money. Some of the best program around us are
For Advertiser Choose any network
- Google Advert
- Microsoft Ad Network
- Yahoo Adverting Network
- Google Adsense
Networks For Both Publisher and Advertiser
- Tribal Fusion
These are some mixed network for CPC and CPM networks which i will discuss briefly in future article on bases of their earnings,best services and limitations also.
At last i hope my little bit effort about writing on advertisements will helps you to boost your knowledge about ads networks and there working and different stages of publisher and advertisers because many friends ask me question about the difference between advertiser and publisher. So i decides to write article on working of advertisements.
If you have any doubt or you find anything wrong in this article feel free to share your views in comment.